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Experiential Marketing for Games

Fans are eager to explore new game experiences - especially when time at home has replaced time at events.

Future Colossal’s team of experience designers, developers and engineers create experiences for Out of Home, and at home experiences. Our team has connected fans with exciting experiences for globally successful games including Microsoft’s Halo, Ubisoft’s Splinter Cell and THQ’s Red Faction. We inspire exploration and fulfill curiosity with activations that stop audiences in their tracks to build long-term fan relationships.

What we do:

Out of

Our award-winning interactive DOOH campaigns bring story worlds to life and engage audiences wherever they are.

Sharable Content & UGC

We tap into people’s creativity and give them the tools to create gorgeous branded content to customize and share.


Transport people on fantastic journeys from the comfort of their vehicle, for “haunted house” experiences, concerts and more!

At Home Experiential Marketing

Bring cutting-edge technology to personal devices on the web, mobile devices, VR, AR, XR, and more.

Customized Streaming Experiences

Customized streaming environments and content activations that fuel the creation of branded content.

ARGs & Narrative Extensions

Bring the story world of your titles to life with digital, object and product extensions to let fans dive deeper.

Past Experience:

We understand how to connect audiences to new releases. Get inspired with some of our past work.

Multiplatform Game Extensions

Deliver more stories from your game's world to develop new revenue single or multiple players online and for mobile – like our Microsoft 1.11 game for Netflix’s Stranger Things

Touchless Interactive Experiences

Activating with projection, vehicles, interactive windows and more, we create games that let audiences play in your content with their whole bodies, like this event experience for Showtime’s Inside the NFL.

Customized UGC Experiences

Giving your audience opportunities to create and collaborate in a branded environment that allows people to customize and share – like in this campaign for AXE

How do you want to invite fans into your world?

Tell us about your project! Our team will offer solutions that fit your needs and budget.